Glossary
The terms used across CLIPPING and these docs, from bounty and cycle to pool, post window and verified views.
Updated 2 min read
Each term links to the page where you can see it in the product. Brands and clippers name two levels differently: a brand's program is a clipper's campaign, and a brand's campaign is a clipper's bounty.
| Term | Meaning |
|---|---|
| Account manager | Your contact at CLIPPING if you're a brand. They scope, build and run your program. See Running a program |
| Assets | The source files and links a bounty provides for clippers to clip from |
| Brief | A bounty's instructions: what to make, what to show and what to avoid |
| Bounty | The unit of work inside a campaign, with its own pay, budget, dates and rules. Every clip goes to exactly one bounty. Brands call a bounty a campaign |
| Campaign | For clippers: a brand's space on CLIPPING. It holds one or more bounties and has a public page. For brands, a campaign means one bounty inside their program |
| Cap reached | A bounty whose budget is fully claimed. It stops taking clips |
| Captain | The clipper who started a team and earns a commission on its members' payouts |
| Category | What a social account posts, such as Gaming or Music. Bounties can limit the categories they accept |
| Client | A brand's account on CLIPPING, and the people with access to it |
| Commission | The share of a team member's payout that goes to their captain, set by the captain between 5% and 10% |
| Counted views | Views on clips over 1,000 views, from clips that are tracking and follow the rules |
| Cycle | The period earnings build up over before review and payout. The dashboard calls it a run |
| Engaged views | On YouTube, the watch time that matters, which is what CLIPPING counts instead of impressions |
| Engagement | Likes and comments per view |
| Minimum views | The counted views you need on a bounty before it pays. Once reached, all counted views pay |
| Payout method | Where you're paid: PayPal, USDT on Ethereum or USDC on Ethereum. Each campaign pays with one |
| Per view | A bounty that pays a rate per 100K counted views |
| Pool | A bounty with a fixed amount split across qualifying clippers by their share of views |
| Post window | How soon after posting a clip must be submitted, such as 72 hours. Set for the whole campaign |
| Private campaign | An invite-only campaign whose bounties open once you're approved |
| Program | The brand's word for a campaign: everything CLIPPING runs for a brand, with one or more campaigns (bounties) inside. Clippers call it a campaign |
| Review | The check of a cycle's clips for quality and the rules before anything is paid |
| Run | The dashboard's name for a cycle |
| Team | A captain and the clippers who joined with their invite link |
| Tracking | A clip whose views are being collected for the current cycle |
| Tracking stopped | A clip that's in the cycle but paused, because its campaign or bounty is paused or has ended |
| Verified account | A social account you've proven is yours with a bio code. Clips only count from verified accounts |
| Verified views | Views read from the platform on clips that pass the campaign's rules and review |